On October 16, 2021, the launch ceremony of the CDFG Hainan Offshore Duty Free Year-End Shopping Festival, a subsidiary company of China Tourism Group, was held in Haikou, kicking off an exciting event that will last for nearly three months. It is reported that the CDFG Hainan Offshore Duty Free Year-end Shopping Festival, which has been successfully held for two years, is an important shopping festival for CDFG to promote offshore duty-free sales during Hainan's traditional peak tourism retail season. This year's event will feature a unique online opening ceremony, gathering KOLs from various verticals such as beauty and fashion, covering a wide range of categories such as skincare, makeup, perfume, watches, jewellery, bags, imported wine, baby care products, small home appliances, etc., and presenting exciting live interactions with different themes for three consecutive days, bringing consumers a shopping experience that is more fun, better shopping and better looking.
This year’s Hainan Offshore Duty Free Year-end Celebration will last from October 16 to December 31. CDFG will join hands with the offline and online shops of its five duty free shops, including Sanya International Duty Free Shopping Complex, Sanya Phoenix Airport Duty Free Shop, Haikou MOVA Duty Free Shop, Haikou Meilan Airport Duty Free Shop, Boao Duty Free Shop - as well as many well-known brands, to jointly present splendid luxury goods and limited products to consumers, and a series of exciting activities will be staged to share the exciting moment of the year with consumers.
During the event, CDFG will also invite consumers to witness “Watches and Wonders” Sanya Fine Watch Exhibition so as to experience fine watchmaking and appreciate the craftsmanship. It will also start a “A journey to fragrance” perfume festival, to share the stories of perfumes and find the one that belongs to yourself. There are also other events such as “CDFG Champagne Festival” and “Smart Electronic Carnival”, etc. The year-end ceremony coincides with the sixth anniversary of the launch of the CDFG membership system, so CDFG prepared an e-coupon package worth RMB 600 for its members as an exclusive gift. Meanwhile, CDFG also joins hands with its strategic partner, China UnionPay, to distribute tens of millions of membership points to CDFG members, who have the opportunity to enjoy both extra bonus and membership points when paying with China UnionPay at CDFG shops.
It is worth mentioning that the offline exhibition hall of the second edition of “Watches and Wonders” Sanya Fine Watch Exhibition appeared in Sanya International Duty Free Shopping Complex of CDFG under China Tourism Group on September 28, 2021 once again. The online exhibition hall was also launched synchronously in the new membership applet on WeChat on October 16, 2021. This exhibition is undoubtedly another feast of watches that are all precious enough to visit. It is open publicly to consumers, collectors, watchmaking fans and watch enthusiasts. The personalized exhibition area will be set up for the participating brands in the two tents facing the main entrance to the duty free shopping complex. The bright and open exhibition space will facilitate the communication and interaction between participating brands and the public. Here, visitors can shuttle back and forth and enjoy the timepiece series of 12 watch brands. Meanwhile, Cartier and Hermès will welcome visitors in their boutiques located in the duty free shopping complex, respectively.
By far, as a world’s leading travel retailer, CDFG has successively established long-term and stable cooperative partnerships with more than 1,000 world-renowned brands, and is actively exploring consumer service innovation around consumers’ diversified consumption needs. It is foreseeable that with the launch of this Offshore Duty Free Year-end Celebration, a duty free shopping festival gathering global boutiques will be provided by CDFG for numerous foreign and domestic consumers. In the future, relying on the strong travel industry chain resources from the parent company-China Tourism Group, CDFG will continue to do its utmost to implement key projects and provide consumers with more favorable commodity prices and diversified and caring services.